All in e-Commerce

Sales Forecasting With Weather Data

Sales Forecasting With Weather Data

Kofo Are
e-Commerce

The weather affects 70% of companies globally, with weather variability costing more than €560bn in Europe. And an estimated US$2 trillion worldwide for businesses operating in retail, consumer goods, apparel, transportation, utilities and food processing.

Climate change will make the winters in the UK wetter and the summers more prolonged and extreme. According to weather ads, in the USA 33% of business activity is sensitive to weather fluctuations.

E-Commerce and the Ascent of the Digital Economy

E-Commerce and the Ascent of the Digital Economy

Kofo Are
e-Commerce

Analysis of online transactions across a multitude of devices and social media channels, industries and product categories in any part of the world. Demonstrate a significant shift to the online activity by veterans of the internet and first-timers.

56% of Gen Zs reported more online spending, the increase is also driven by older consumers, with the largest increases occurring amongst Gen X (60%) and millennial cohorts